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Uncertainty of the tariff war

Feb 19

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Navigating Uncertainty: The 2025 Tariff War, Trucking Challenges, and Signs of Hope for Canadian Carriers

The North American trucking industry is facing another wave of uncertainty as trade tensions between the U.S. and Canada escalate once again. With President Donald Trump’s 25% tariff on Canadian and Mexican imports set to take effect in March 2025, trucking companies are bracing for higher costs, disrupted supply chains, and economic strain. However, history suggests that this crisis may not be permanent—and that Canadian carriers can weather the storm with the right strategies.

The Current Tariff Situation and Its Impact on Trucking

Tariffs have always played a significant role in shaping trade relations between Canada and the U.S., and the latest round of duties threatens to disrupt cross-border trucking operations. President Trump has justified these tariffs as a necessary measure to curb illegal immigration and protect American manufacturing, but Canadian businesses are already feeling the heat.

Trucking companies, which transport nearly 70% of goods traded between the U.S. and Canada, are at the forefront of this economic battle. The cost of transporting goods is expected to rise significantly as these tariffs take effect. In turn, manufacturers may reconsider sourcing from Canada, opting for domestic alternatives or passing higher prices onto consumers. Delays at border crossings and increased customs scrutiny could further impact operational efficiency.

Trucking Industry Struggles Amid Economic Shifts

The trucking industry in both Canada and the U.S. has been in a fragile state since 2023, with carriers battling rising fuel prices, declining freight rates, and increased regulatory pressure. While 2024 saw some signs of recovery, the new tariffs are likely to reverse progress by reducing shipment volumes and further squeezing profit margins.

Increased operational costs and economic uncertainty make it even more difficult for small and mid-sized trucking companies to remain competitive. Some carriers are considering reducing fleet sizes, adjusting routes, or increasing fuel surcharges to compensate for the added expenses. Others may be forced to explore new business opportunities beyond cross-border trucking to survive.

Is There Hope? Trump's History of Reducing Tariffs

While the situation looks grim, history suggests that this may not be the final word. President Trump has a well-documented pattern of imposing high tariffs, only to later reduce or remove them entirely after negotiations.

  • Steel and Aluminum Tariffs (2018-2019): Canada was initially hit with 25% steel and 10% aluminum tariffs, but these were lifted in 2019 after successful trade talks and the ratification of the USMCA agreement.

  • China Trade War (2018-2020): While Trump imposed tariffs on over $450 billion worth of Chinese goods, the Phase One Trade Agreement in 2020 led to a partial reduction of tariffs.

  • Mexico Tariff Threat (2019): A proposed 25% tariff on Mexican imports was averted after Mexico agreed to strengthen border security, proving that economic pressure can drive diplomatic solutions.

Given this track record, there is a strong possibility that Canada and the U.S. will negotiate an agreement that leads to tariff reductions. If the two countries can reach a middle ground on border security or trade policies, the imposed tariffs may be less severe or lifted entirely.

What Can Trucking Companies Do Now?

While waiting for a resolution, Canadian trucking companies must take proactive steps to mitigate the impact of the tariff war.

Explore Alternative Routes & Markets – Consider diversifying business by increasing domestic freight operations or exploring new partnerships within Canada.

Optimize Operational Efficiency – Reduce unnecessary expenses, optimize fuel consumption, and implement technology solutions to streamline operations.

Stay Updated & Engage in Advocacy – Follow policy developments closely and participate in industry advocacy efforts to push for negotiations that benefit Canadian carriers.

Seek Financial Support & Rebates – Programs like Green Freight Rebates and Fuel Charge Returns can help offset rising costs. Ensuring you take full advantage of available funding opportunities can provide relief during uncertain times.

Final Thoughts

Yes, the current tariff war is disruptive and concerning, but history shows that these policies are often temporary bargaining tools rather than permanent trade shifts. By staying agile, focusing on cost-saving strategies, and remaining informed about negotiations, trucking companies can position themselves for long-term stability and growth.

If you are a trucking business looking for ways to optimize operations and secure additional financial resources, MTO2DOT can help. Contact us today to explore how we can support your business during these challenging times.


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